Educational Standards in Social Marketing
Bardus, M. and Holden, P. 2022. Educational Standards in Social Marketing. in: Fourali, C. and French, J. (ed.) The Palgrave Encyclopedia of Social Marketing Cham Palgrave Macmillan.
Bardus, M. and Holden, P. 2022. Educational Standards in Social Marketing. in: Fourali, C. and French, J. (ed.) The Palgrave Encyclopedia of Social Marketing Cham Palgrave Macmillan.
| Chapter title | Educational Standards in Social Marketing |
|---|---|
| Authors | Bardus, M. and Holden, P. |
| Editors | Fourali, C. and French, J. |
| Keywords | public health |
| Social marketing concepts | |
| Marketing research | |
| Social policy | |
| causal marketing | |
| Book title | The Palgrave Encyclopedia of Social Marketing |
| Year | 2022 |
| Publisher | Palgrave Macmillan |
| Publication dates | |
| Published online | 02 Mar 2022 |
| Place of publication | Cham |
| ISBN | 9783030144494 |
| Digital Object Identifier (DOI) | https://doi.org/10.1007/978-3-030-14449-4_135-1 |
| Web address (URL) | https://link.springer.com/referencework/10.1007/978-3-030-14449-4 |