Bigne, E., Nicolau, J.L. and William, E. 2021. Advance booking across channels: the effects on dynamic pricing. Tourism Management . 86 (October), p. 104341. https://doi.org/10.1016/j.tourman.2021.104341
| Title | Advance booking across channels: the effects on dynamic pricing |
|---|---|
| Type | Journal article |
| Authors | Bigne, E., Nicolau, J.L. and William, E. |
| Abstract | This research analyzes the effects of advance booking and channel type on hotel rates. While this relationship has been addressed in the literature, most studies take a partial approach by focusing only on one distribution channel or one destination. This study fills this gap by analyzing the price dynamics for four channels and multiple destinations. The data set consists of 39,363 bookings for 1,085 hotels over 27 consecutive months. We used two-stage least squares to solve potential endogeneity issues, and the results proved that distribution channel, hotel type and hotel size have an influence on the effect of advance booking on hotel rates. Critical managerial implications are discussed. |
| Keywords | Advance booking |
| distribution channels | |
| hotel websites | |
| OTAs | |
| pricing | |
| omnichannel | |
| Journal | Tourism Management |
| Journal citation | 86 (October), p. 104341 |
| ISSN | 0261-5177 |
| 1879-3193 | |
| Year | 2021 |
| Publisher | Elsevier |
| Publisher's version | License CC BY-NC-ND 4.0 File Access Level Open (open metadata and files) |
| Digital Object Identifier (DOI) | https://doi.org/10.1016/j.tourman.2021.104341 |
| Publication dates | |
| Published online | 16 Apr 2021 |
| Published in print | Oct 2021 |