Mr Alvaro Caiza Infante

Mr Alvaro Caiza Infante


Alvaro Caiza is a lecturer in media, marketing, and emerging technologies, specializing in AR/VR, artificial intelligence and digital innovation. With a background in Computer Science and a Master’s in Interactive Media, he has worked on multiple projects for various clients, blending technology with creative storytelling.

His experience includes founding a social media agency, developing digital applications, and leading interactive projects that merge fashion, marketing, and technology. He has also worked on AI 3D avatar development and immersive experiences, exploring new ways to engage audiences in digital spaces.

At University of Westminster, Alvaro teaches on the Fashion Marketing and Promotion course, where he helps students navigate the evolving digital landscape. His approach emphasizes hands-on learning, industry collaboration, and innovative strategies that prepare students for the future.


Alvaro’s research explores the intersection of AI, AR/VR, and creative industries, investigating how digital tools can reshape learning, creative production, and audience engagement. Key publications include:

Through his research, Alvaro continues to push the boundaries of how emerging technologies inform teaching, creative practice, and audience experiences.


In brief

Research areas

Artificial intelligence , Augmented reality, Virtual Reality, Media and Marketing

Skills / expertise

Artificial intelligence , Augmented reality, Virtual Reality, Media and Marketing