• Journal article

Assessment of Conventional and Advanced Methodologies: Application of Configurational Approach and Fuzzy Set Theory in Emotional Labor Research

Javed, S. and Batool, N. 2020. Assessment of Conventional and Advanced Methodologies: Application of Configurational Approach and Fuzzy Set Theory in Emotional Labor Research. Electronic Journal of Business Research Methods. 18 (2), pp. 72-83. https://doi.org/10.34190/jbrm.18.2.001

TitleAssessment of Conventional and Advanced Methodologies: Application of Configurational Approach and Fuzzy Set Theory in Emotional Labor Research
TypeJournal article
AuthorsJaved, S. and Batool, N.
Abstract

Application of configurational approach and fuzzy set theory on social and behavioral science variable models needs more attention. Few social science researches have employed configurational methods of research to empirically
investigate a research question. On the front of exploring unique and innovative ways of investigation, this paper discusses the application of fuzzy set theory in social sciences. The study primarily takes a model of emotional labor and employee well-being as a case example to depict how configurational models are developed. The study examines emotional labor and well-being, not as predictor or criterion variables, but rather as conditions and outcome. The study also distinguishes between correlational and configurational method of research and adopts a descriptive approach by taking five research papers that examine social and behavioral science constructs from a configurational approach. Scarcity of literature in the crossover between the mathematical models and social sciences, particularly for the respective variables, call for a study that can clarify the initial queries surrounding fuzzy set models and pave the way for future empirical studies. The research concludes that utilizing mathematical models like fuzzy set theory, configuration and qualitative comparative analysis in social sciences can break monotony and bring newness in approaching as well as addressing a research query. This paper draws attention towards exploring new avenues in research methodologies. Application of newer methods would not only increase the rigor and precision of research findings but also assist in approaching a research area from multiple angles thereby enhancing the research quality.

JournalElectronic Journal of Business Research Methods
Journal citation18 (2), pp. 72-83
ISSN1477-7029
Year2020
PublisherAcademic Publishing
Digital Object Identifier (DOI)https://doi.org/10.34190/jbrm.18.2.001
Web address (URL)http://dx.doi.org/10.34190/jbrm.18.2.001
Publication dates
Published01 Dec 2020

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