Creativity in PR and Communications : WestminsterResearch

Publication dates
Title	Creativity in PR and Communications
Authors	Cope, J. and Mayell, S.
Abstract	Obtain and utilize necessary innovative and creative skills needed within public relations and communications with this undergraduate and postgraduate textbook.
Year	2025
Publisher	Kogan Page
Published	03 Nov 2025
ISBN	9781398620803
	9781398620872
	9781398620858
	9781398620865
Web address (URL)	https://www.koganpage.com/marketing-communications/creativity-in-pr-and-communications-9781398620803

Related outputs

Communicating Fashion Brands: Theoretical and Practical Perspectives
Cope, J. and Huggard, E. Cope, J. and Huggard, E. (ed.) 2020. Communicating Fashion Brands: Theoretical and Practical Perspectives. London Routledge.

Picturing statistical narratives: a century of data visualisation from the healthcare public relations perspective
Cope, J. and Wells, M. 2018. Picturing statistical narratives: a century of data visualisation from the healthcare public relations perspective. in: Collister, S. and Roberts-Bowman, S. (ed.) Visual Public Relations: Strategic Communication Beyond Text Abingdon, Oxon Routledge.

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