Ms Francesca Ayers

As a commercial practitioner I work with Corporates including FTSE and Global companies to improve the way they approach pursuits and BD and to help them win commercial work. 

I run my own consultancy Get Serious and previously worked in-house for the likes of KPMG and BDO in BD and pursuits roles. And before that I worked in the Public and Tertiary Sectors in marketing roles.

I am a Fellow of the CIM, a Chartered Marketer and a member of IDM and APMP.