Franchising: breaking into European markets

Stanworth, J. and Purdy, D. 2002. Franchising: breaking into European markets. in: Jolly, A. (ed.) European business handbook 2002 London, UK Kogan Page. pp. 116-122

Chapter titleFranchising: breaking into European markets
AuthorsStanworth, J. and Purdy, D.
EditorsJolly, A.
Book titleEuropean business handbook 2002
Page range116-122
Year2002
PublisherKogan Page
Publication dates
Published2002
Place of publicationLondon, UK
ISBN074943743X

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