Moderating effects of the internet on marketing development: Sub-Saharan Africa
Ekwulugo, F., Nwankwo, S., Aiyeku, J. and Ogbuehi, A. 2001. Moderating effects of the internet on marketing development: Sub-Saharan Africa. 10th Biennial World Marketing Congress: Global Marketing Issues at the Turn of the Millenium. Cardiff, Wales 28 Jun - 01 Jul 2001