Social Media Measurement and Monitoring

Mukesh, M. and Rao, A. 2018. Social Media Measurement and Monitoring. in: Bikramjit, R. and Bandyopadhyay, S. (ed.) Contemporary Issues in Social Media Marketing Abingdon, Oxon Routledge.

Chapter titleSocial Media Measurement and Monitoring
AuthorsMukesh, M. and Rao, A.
EditorsBikramjit, R. and Bandyopadhyay, S.
KeywordsSocial Media Measurement
Book titleContemporary Issues in Social Media Marketing
Year2018
PublisherRoutledge
Publication dates
Published in print2018
Published27 Jul 2017
Place of publicationAbingdon, Oxon
ISBN9781138679184
9781138679177
File

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