Internet Memes and Society: Social, Cultural, and Political Contexts

Denisova, A. 2019. Internet Memes and Society: Social, Cultural, and Political Contexts. New York, NY Taylor & Francis.

TitleInternet Memes and Society: Social, Cultural, and Political Contexts
AuthorsDenisova, A.
Abstract

The concept of memes emerged from biology studies, then was adopted by the scholars from a variety of fields, including psychology and computer sciences. Yet this chapter narrows down the up-to-date definition of memes for Internet studies. It relies on media and communication, sociology and linguistics research. The chapter questions the original comparison between memes and genes, looks into the genealogy of memes – accepting emoticons as their ancestors, and discusses the applicability of the ‘lingua franca’, common language concept to memes, as opposed to the idea of memes being inside jokes of the Internet communities. This section concludes by the working definition of memes that reveals close interdependence of these viral texts with language, culture, and social and political context.

Keywordsmemes, social media, Russia, alternative political communication, resistance, propaganda, Internet cultures, tactical media
Year2019
PublisherTaylor & Francis
Publication dates
Published26 Mar 2019
Place of publicationNew York, NY
SeriesRoutledge Advances in Internationalizing Media Studies
ISBN9781138602786
Digital Object Identifier (DOI)https://doi.org/10.4324/9780429469404
Web address (URL)https://www.routledge.com/Internet-Memes-and-Society-Social-Cultural-and-Political-Contexts-1st/Denisova/p/book/9781138602786

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