Dr Donna Mai

Dr Donna Mai


Doctoral ResearcherTitle of ThesisStatus
Mr Joshua Jalloul‘An Inconvenient Truth: The hidden virtue of selfishness, the drivers of self-oriented values, and their influence on Ethical Consumer Boycotting behaviour.’ A new proposition of the Value-Belief-Norm framework.Active
Miss Yang YangThe Deterministic Factors of Consumers’ Purchase of Sustainable Fashion Clothing and Fast Fashion AvoidanceActive
Mrs Charlene Sharp How do different kinds of contemporary Anglo-American storytelling engage audiences with the complexities of human / nonhuman and more-than-human relationships in the Anthropocene?Active
Miss Gizem MorrisIdentity Conflicts and Emotional Labour in the Veterinary Profession Completed
Miss Kanyanee IngsaThe Influence of Brand Knowledge on the Intention to Purchase Personal Luxury ProductsCompleted
Miss Pinar DemirConsumers' Perceptions of and Responses to Creative AdvertisingCompleted
Mr Kyung KwonThe Role of Knowledge Share, Satisfaction, Social Commerce Usage Experience on Smart Mobile Device User’s Purchase Intentions: Evidence from South Korean ConsumersCompleted