Dr La Toya Quamina


| Doctoral Researcher | Title of Thesis | Status |
|---|---|---|
| Mr Ziyi Hu | Engagement Metrics and Message Framing in Short-Form Fashion Advertising on TikTok | Active |
| Miss Tanushree Ravikumar | The Meaning Behind the Label: Consumer Aesthetics, Cultural Proximity, and the Ethics of Heritage Branding in India | Active |
| Mrs Naa Engmann | EXAMINING EMPLOYEE-GENERATED CONTENT IN BRAND CRISIS RECOVERY. | Active |
| Miss Gizem Bickici | Examining the impact of Culture on Virtual Influencer Effectiveness. A Cross-Country Analysis of Brand Metrics. | Active |