Imagined contact with atypical outgroup members that are anti-normative within their group can reduce prejudice : WestminsterResearch

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Title	Imagined contact with atypical outgroup members that are anti-normative within their group can reduce prejudice
Type	Journal article
Authors	Yetkili, O., Abrams, D., Travaglino, G. A. and Giner-Sorolla, R.
Abstract	Can imagining contact with anti-normative outgroup members be an effective tool for improving intergroup relations? Extant theories predict greatest prejudice reduction following contact with typical outgroup members. In contrast, using subjective group dynamics theory, we predicted that imagining contact with anti-normative outgroup members can promote positive intergroup attitudes because these atypical members potentially reduce intergroup threat and reinforce ingroup norms. In Study 1 (N=79) when contact was imagined with an antinormative rather than a normative outgroup member, that member was viewed as less typical and the contact was less threatening. Studies 2 (N=47) and 3 (N=180), employed differing methods, measures and target groups, and controlled for the effects of direct contact. Both studies showed that imagined contact with antinormative outgroup members promoted positive attitudes to the outgroup, relative both to a no contact control condition and (in Study 3) to a condition involving imagined contact with an ingroup antinormative member. Overall, this research offers new practical and theoretical approaches to prejudice reduction.
Keywords	Intergroup contact
	Deviance
	Typicality
	Subjective group dynamics
Journal	Journal of Experimental Social Psychology
Journal citation	76, pp. 208-219
ISSN	0022-1031
Year	2018
Publisher	Elsevier
Digital Object Identifier (DOI)	https://doi.org/10.1016/j.jesp.2018.02.004
Web address (URL)	https://www.sciencedirect.com/science/article/pii/S0022103117303852?via%3Dihub
Published	02 Mar 2018
License	CC BY 4.0

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Imagined contact with atypical outgroup members that are anti-normative within their group can reduce prejudice

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