Examining tourists’ loyalty toward cultural quarters

Peng, N., Hung, K.P. and Chen, A.H. 2015. Examining tourists’ loyalty toward cultural quarters. Annals of Tourism Research. 51, pp. 59-63. https://doi.org/10.1016/j.annals.2015.01.004

TitleExamining tourists’ loyalty toward cultural quarters
TypeJournal article
AuthorsPeng, N., Hung, K.P. and Chen, A.H.
Abstract

Highlights

• This paper examines tourists’ loyalty toward cultural quarters.
• A model of the symbolic consumption of tourism destination brands is used.
• Self-congruence affects tourists’ loyalty.
• Brand identification does not affect loyalty.
• Lifestyle-congruence affects tourists’ loyalty.

JournalAnnals of Tourism Research
Journal citation51, pp. 59-63
ISSN0160-7383
Year2015
PublisherElsevier
Digital Object Identifier (DOI)https://doi.org/10.1016/j.annals.2015.01.004
Publication dates
Published27 Jan 2015
Published13 Feb 2015

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