Kulasi, Y. 2025. Immersive Empathy Drives Sustainable Supply Chains at NaturaCare: A CSR and ESG Decision in Emerging Economies. WIUT International Case Conference. Tashkent Uzbekistan 15 May 2025 Westminster International University in Tashkent.
| Title | Immersive Empathy Drives Sustainable Supply Chains at NaturaCare: A CSR and ESG Decision in Emerging Economies |
|---|---|
| Authors | Kulasi, Y. |
| Type | Conference paper |
| Abstract | This case examines the challenges faced by NaturaCare Corporation's Chief Sustainability Officer in addressing Environmental, Social, and Governance (ESG) concerns in the company's global supply chain. The case presents the dilemma of choosing between technology-enabled empathy building and traditional certification approaches to achieve sustainability goals, with particular focus on shea butter sourcing in West Africa and cotton production in Uzbekistan. Students will evaluate how immersive virtual reality technology (VR) might be leveraged to improve corporate decision-making regarding sustainability investments. |
| Keywords | Sustainability, virtual reality, ESG, supply chain, management education |
| Year | 2025 |
| Conference | WIUT International Case Conference |
| Publisher | Westminster International University in Tashkent |
| Accepted author manuscript | File Access Level Open (open metadata and files) |
| Publisher's version | File Access Level Open (open metadata and files) |
| Publication dates | |
| Published | 29 Oct 2025 |
| ISBN | 9789910885853 |