|Chapter title||Discipline-specific writing for business students: Research, practice and pedagogy|
|Editors||Flowerdew, J. and Costley, T.|
In the past few years strong arguments have been made for locating academic writing in higher education within the students’ disciplinary contexts in the belief that a full understanding of the role and dynamic of writing can only be achieved if it is examined as a social practice in its context of production. This chapter reports on a study that examined the conceptualisations of writing for business by a group of undergraduate and postgraduate lecturers and students at the business school of a British university. Based on a critical analysis of the literature reviewed for the study, and the data collected, the chapter contributes to existing writing pedagogy with a number of research-informed transformative pedagogical applications for teaching discipline-specific writing for business. Such applications which combine context-oriented practices (e.g. raising awareness of the role of disciplinary values in shaping writing) and text-oriented activities (e.g. discipline-specific referencing) aim at influencing the pedagogic agenda for teaching writing in higher education. The chapter concludes with questions for reflection and discussion that provide an opportunity for readers to reflect upon their own teaching environment.
|Keywords||Pedagogic research – transformative pedagogy - discipline-specific writing – writing in business - positioning and writer identity - academic exhibitors - professional creators|
|Book title||Discipline-Specific Writing: From theory to practice|
|Place of publication||Oxford|