|Title||How advertising through the ages has shaped Christmas|
By the 20th century, mass advertising became commonplace. Consumer messages were now broadcast to the public through billboards, magazines, radio, and later the moving image of television. Mass advertising was what allowed the slowly developing idea of Christmas as a time to give gifts to go mainstream, and eventually, to define Christmas itself.
|Published||20 Dec 2019|
|Web address (URL)||https://theconversation.com/how-advertising-through-the-ages-has-shaped-christmas-129147|