|Title||Using drawing as a research tool in metaphor-led discourse analysis|
This talk reports on an experiment in which six Westminster MA translation students were asked to draw pictures to represent the orientational metaphoric elements of a written text. The text, a UK press-release on government measures to help lift children out of poverty, contains numerous conventional expressions deriving from the conceptual metaphor GOOD IS UP/BAD IS DOWN in a ‘metaphor chain’ pattern (Semino, 2008). Post-task interviews were also conducted with the subjects. Striking in the findings are: 1) the ease with which the subjects performed the task, 2) stark similarities across the drawings, and 3) the strong use of FORWARD as well UP in representing the SUCCESS/FAILURE narrative of the text. Using words to identity concepts in conceptual metaphor formulae has always been a weakness of Conceptual Metaphor Theory; this experiment indicates how multimodality can be used to mitigate the circularity of this practice, and how drawing can be used as a research tool in Metaphor-Led Discourse Analysis.
|Conference||WFLL Research Day|