Abstract | This paper introduces an approach of enhancing the tourism experience by incorporating a tool that adopts a “web-to-mobile” model into tourism websites that allows for the adaptation of personalized tourism web content to be transferred to a mobile application hosted at users’ mobile device. These applications upon installation to mobile devices allow for browsing of adapted multimedia content with no requirement for constant network connection. Furthermore so we convey the development experiences of a multiplatform mobile tourist guide aimed at producing a personalized mobile guide application used in both an online and offline modes offering services to tourists such as a personal profiling-based recommendation system, a commenting system and location-based services. This paper focuses on the design, implementation and usability case study of a Multi-Platform Tourist Guide system for the Municipal Council of Mytilene, Greece. |
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