Management, Marketing, and Experience Industries

Wang, Y. 2010. Young Chinese students’ teamwork experiences in a UK business school – from a cultural perspective. PhD thesis University of Westminster Westminster Business School https://doi.org/10.34737/90864

Wang, J., Wu, R.Y. and Luo, S. 2010. A method for the preliminary geometric design of gear tooth profiles with small sliding coefficients. Journal of Mechanical Design. 132 (5), p. 054501. https://doi.org/10.1115/1.4001410

Trim, P.R.J. and Lee, Yang-im 2010. Issues and complexities associated with cyber security. CAMIS conference: knowledge sharing and extending the frontiers of knowledge. Birkbeck, University of London 28th June 2010

Saluja, M. and Mai, L.W. 2010. Corporate hospitality: benefit, challenges and approach in financial services. The 2010 AMS Annual Conference. Portland, USA 26-29 May 2010

Paciolla, R. and Mai, L.W. 2010. The impact of Italianate on consumers’ brand perceptions of luxury brands. 2010 European Association for Consumer Research Conference. Royal Holloway, University of London 30 June - 3 July 2010

OSullivan, N. 2010. Communication. in: Inman, M., O'Sullivan, N. and Murton, A. (ed.) Unlocking human resource management London Hodder Education.

Mai, L.W. and Liplica, W. 2010. Gay targeted advertising in mass media: an examination of the interpretations and attitudes of target and non-target consumers. Academy of Marketing 2010 Annual Conference. Coventry University Business School 6 - 8 July 2010

Madichie, N.O. and Saeed, A.T. 2010. The innovation dilemma of the Ghanaian textile industry. Journal of Entrepreneurship and Innovation Management. 11 (2), pp. 228-238. https://doi.org/10.1504/IJEIM.2010.030070

Lee, Yang-im 2010. A comparison of Japanese and South Korean mindset: similar but different management approaches. in: Syed, J. and Özbilgin, M. (ed.) Managing cultural diversity in Asia: a research companion Cheltenham Edward Elgar. pp. 248-277

Helm, C. and Jones, R. 2010. Extending the value chain: a conceptual framework for managing the governance of co-created brand equity. Journal of Brand Management. 17 (8), pp. 579-589. https://doi.org/10.1057/bm.2010.19

Helm, C. and Jones, R. 2010. Brand governance: the new agenda in brand management. Journal of Brand Management. 17 (8), pp. 545-547. https://doi.org/10.1057/bm.2010.20

Haberberg, A., Gander, J., Rieple, A., Helm, C. and Martin-Castilla, J.I. 2010. Institutionalizing idealism: the adoption of CSR practices. Journal of Global Responsibility. 1 (2), pp. 366-381. https://doi.org/10.1108/20412561011079443

Lee, Yang-im, Trim, P.R.J., Upton, J. and Upton, D. 2009. Large emergency-response exercises: qualitative characteristics: a survey. Simulation & Gaming. 40 (6), pp. 726-751. https://doi.org/10.1177/1046878109334006

Amar, A.D., Hentrich, C. and Hlupic, V. 2009. To be a better leader, give up authority. Harvard Business Review. 87 (12), pp. 22-24.

Mai, L.W. and Schoeller, G. 2009. Emotions, attitudes and memorability associated with TV commercials. Journal of Targeting, Measurement and Analysis for Marketing. 17 (1), pp. 55-63. https://doi.org/10.1057/jt.2009.1

Greener, S. and Rospigliosi, A. 2009. Tread softly... making secure steps towards wider adoption of pedagogically-focused e-learning at Brighton Business School. ALT-C 2009. Manchester, UK 08 - 10 Sep 2009

Shurville, S. and Rospigliosi, A. 2009. Implementing blended self-managed action learning for digital entrepreneurs in higher education. Action Learning: Research and Practice. 6 (1), pp. 53-61. https://doi.org/10.1080/14767330902731335

Bourner, T., Greener, S. and Rospigliosi, A. 2009. Mathematics students' next steps after graduation. International Journal of Mathematical Education in Science and Technology. 40 (6), pp. 777-793. https://doi.org/10.1080/00207390902971965

Ruiz-Alba, J., Las Heras, M. and Chinchilla, N. 2009. Case study IESE Business School. "Ignacio Valente".

Nowlan, J. and Wright, A. 2009. Motivation and work satisfaction. in: Matthewman, L.J., Rose, A. and Wright, A. (ed.) Work psychology: an introduction to human behaviour in the workplace New York Oxford University Press. pp. 95-113

Nowlan, J. 2009. Career management and development. in: Matthewman, L.J., Rose, A. and Hetherington, A. (ed.) Work Psychology New York Oxford University Press. pp. 182-203

Wang, Y. 2009. Are the ‘silent participants’ silent? Poster Event at the 8th Annual Westminster Learning and Teaching Symposium. University of Westminster, London, UK. 24th June 2008

Trim, P.R.J. and Lee, Yang-im 2009. An explanation of how case study research and simulation exercises can reinforce the theory building process. 39th annual SAGSET conference: learning through games. Leeds Metropolitan University 23rd July 2009

Trim, P.R.J. and Lee, Yang-im 2009. An explanation of how case study research and simulation can be used to teach negotiation exercises relating to international security. in: Tan, K., Muyldermans, L. and Johal, P. (ed.) The international simulation and gaming research yearbook, volume 17: teaching and learning through gaming and simulation Edinburgh SAGSET.

Trim, P.R.J. and Lee, Yang-im 2009. Negotiation oriented simulation exercises that incorporate business continuity and international security. On the Horizon. 17 (4), pp. 378-387. https://doi.org/10.1108/10748120910998407

Rieple, A. and Gander, J. 2009. Product development within a clustered environment: the case of apparel design firms. Creative Industries Journal. 2 (3), pp. 273-289. https://doi.org/10.1386/cij.2.3.273_1

Peng, N. and Hackley, C. 2009. Are voters, consumers?: A qualitative exploration of the voter-consumer analogy in political marketing. Qualitative Market Research: An International Journal. 12 (2), pp. 171-186. https://doi.org/10.1108/13522750910948770

Patrick, K. 2009. An exploration and evaluation of the activities of early adopters in virtual worlds/metaverses. in: Remenyi, D. (ed.) Proceedings of ICICKM 2009: the 6th International Conference on Intellectual Capital, Knowledge Management & Organizational Learning, 1-2 October 2009, McGill University, Montreal, Canada Reading Academic Conferences and Publishing International. pp. 337-345

Matthewman, L.J. 2009. The loss of work. in: Matthewman, L.J., Rose, A. and Hetherington, A. (ed.) Work psychology: an introduction to human behaviour in the workplace Oxford, UK Oxford University Press. pp. 326-347

Matthewman, L.J. 2009. Relationships at work. in: Matthewman, L.J., Rose, A. and Hetherington, A. (ed.) Work psychology: an introduction to human behaviour in the workplace Oxford, UK Oxford University Press. pp. 116-139

Lee, Yang-im and Trim, P.R.J. 2009. Open source software, information entrepreneurs and issues of national security. in: Trim, P.R.J. and Caravelli, J. (ed.) Strategizing resilience and reducing vulnerability New York Nova Science Publishers. pp. 75-90

Lee, Yang-im 2009. Strategic transformational management in the context of inter-organizational and intra-organizational partnership development. in: Trim, P.R.J. and Caravelli, J. (ed.) Strategizing resilience and reducing vulnerability New York Nova Science Publishers. pp. 181-196

Konstantoulaki, K. and Kokkinaki, F. 2009. The effect of involvement on the relative size of the consideration set. 38th European Marketing Academy Conference. Nantes, France

Balu, K., Kallis, X. and Nowlan, J. 2009. Learning, training and development. in: Matthewman, L.J., Rose, A. and Hetherington, A. (ed.) Work psychology: an introduction to human behaviour in the workplace Oxford, UK Oxford University Press. pp. 277-299

Balu, K. 2009. Perceptions and attitudes at work. in: Matthewman, L.J., Rose, A. and Hetherington, A. (ed.) Work psychology: an introduction to human behaviour in the workplace Oxford, UK Oxford University Press. pp. 74-94

Matthewman, L.J., Rose, A. and Hetherington, A. (ed.) 2009. Work psychology: an introduction to human behaviour in the workplace. Oxford, UK Oxford University Press.

Luo, S., Wu, R.Y. and Wang, J. 2008. The generation principle and mathematical models of a novel cosine gear drive. Mechanism and Machine Theory. 43 (12), pp. 1543-1556. https://doi.org/10.1016/j.mechmachtheory.2007.12.007

Rieple, A. and Helm, C. 2008. Outsourcing for competitive advantage: an examination of seven legacy airlines. Journal of Air Transport Management. 14 (5), pp. 280-285. https://doi.org/10.1016/j.jairtraman.2008.06.002

Child, C. and Lander, R. 2008. Office review: managing successful change in an overwork culture. Perspectives: Policy and Practice in Higher Education. 12 (2), pp. 38-43. https://doi.org/10.1080/13603100801957301

Bourner, T. and Rospigliosi, A. 2008. Forty Years on: Long-Term Change in the First Destinations of Graduates. Higher Education Review. 41 (1), pp. 36-59.