Management and Marketing

Ghandour, R., Bilal,J. and Mudassar, H. 2015. Relationship between Service Quality, Customer Retention and the role of Social Media- Case study Premier Inn Hotel (UK). Journal of Organizational Studies and Innovation. 2 (4), pp. 1-12.

Mueller, R., Wang, G.X., Liu, G. and Cui, C. 2015. Consumer xenocentrism in China: an exploratory study. Asia Pacific Journal of Marketing and Logistics. 28 (1), pp. 73-91. https://doi.org/10.1108/APJML-11-2014-0158

Atas, U., Morris, G. and Bat, M. 2015. The Implementation Of Sponsorship In Corporate Branding: A Case Study Of Turkish Airlines. Global Media Journal TR Edition. 6 (11), pp. 35-53.

Matthewman, L.J. 2015. Antecedents, processes and Outcomes of Sexual and Romantic Relationships in the Workplace. Occupational Psychology Annual Conference of the British Psychological Society. Glasgow 07 - 09 Jan 2015 Proceedings of the British Psychological Society.

Matthewman, L.J. and Nowlan, J. 2015. Facilitating independent learning through reciprocal peer coaching. The Higher Education Academy, England Higher Education Academy.

Dassler, T. and Christodoulou, I. 2015. Value & Predictability within the RBV of the Firm: A critical review of the resource-based and related literature. British Academy of Management Conference 2015 (BAM2015). Portsmouth 08 - 10 Sep 2015 British Academy of Management.

Alwardat, Y., Benamraoui, A. and Rieple, A. 2015. Value for Money and Audit Practice in the UK Public Sector. International Journal of Auditing. 19, p. 206–217. https://doi.org/10.1111/ijau.12037

Martin, S., Rieple, A., Chang, J., Ahmed, A. and Boniface, B. 2015. Small farmers and sustainability: Institutional barriers to investment and innovation in the Malaysian palm oil industry in Sabah. Journal of Rural Studies. 40, pp. 46-58. https://doi.org/10.1016/j.jrurstud.2015.06.002

Rieple, A. and Pisano, P. 2015. Business Models in a New Digital Culture: The Open Long Tail Model. Symphonya. 2 (6), pp. 75-88. https://doi.org/10.4468/2015.2.06rieple.pisano

Pisano, P., Pironti, M. and Rieple, A. 2015. Identify Innovative Business Models: Can Innovative Business Models Enable Players to React to Ongoing or Unpredictable Trends? Entrepreneurship Research Journal. 5 (3), pp. 181-199. https://doi.org/10.1515/erj-2014-0032

Hlupic, V. 2015. Why engaging the employee is great for the customer. HR Zone.

Hlupic, V. 2015. Viewpoint: Creating a broader motivation strategy. Employee Benefits.

Hlupic, V. 2015. Engaging teams in smaller businesses. ILM Edge Magazine.

Hlupic, V. 2015. Why Paying More can Reduce Tour Cost Base. CMI.

Hlupic, V. 2015. Humans aren’t resources – so let’s stop treating them that way. CIPD.

Hlupic, V. 2015. A six-shooter for better business. LID Publishing.

Hlupic, V. 2015. Don't mention engagement. HR Magazine.

Hlupic, V. 2015. Let's rebrand HR: Human resonance. HR Magazine.

Hlupic, V. 2015. Leading for purpose and profit. HR Magazine.

Hlupic, V. 2015. Shifting management. HR Magazine.

Hlupic, V. 2015. Management Shift. Training Journal.

Amar, A., Hlupic, V. and Tamwatin, T. 2015. Effects of Practicing Meditation in the East and the West: Leaders in the West Benefit More . Academy of Management Conference. Vancouver 07 - 11 Aug 2015 Academy of Management. https://doi.org/10.5465/AMBPP.2015.18146abstract

Hlupic, V. 2015. Implementing new leadership paradigm using the 6 Box Leadership diagnostics: some data patterns. 7th Developing Leadership Capacity Conference. Henley Business School 15 - 16 Jul 2015 Henley Business School.

Poulis, A., Wisker, Z., Rizomyliotis, I. and Konstantoulaki, K. 2015. Modeling the relationship between employee-based brand equity (EBBE) and perceived environmental uncertainty (PEU) on a firm’s performance: A comparative study between the UK and UAE. 44th European Marketing Conference (EMAC). Leuven, Belgium 26 - 29 May 2015

Konstantoulaki, K., Kemp, L. and Mai, L.W. 2015. Female Self-gifts Buying Behavior: Impulse Purchase and Product Involvement. Academy of Marketing Science World Marketing Congress. Bari, Italy 14 - 18 Jul 2015

Ruiz-Alba, J., Soares, A. and Morales, J. 2015. Servitization and Co-opetition in pharmaceutical industry. Spring Servitization Conference 2015. Aston Business School, Birmingham, UK 18 - 19 May 2015 Aston Business School.

Ruiz-Alba, J. and Ferrero, I. 2015. Business leadership and virtue ethics. A case study 'St.Albans Family Business Enterprises'. EBEN Annual Conference 2015. Istanbul (Turkey) 26 - 28 Jun 2015

Ruiz-Alba, J., Soares, A., Almenta, E. and Vallespín, M. 2015. Enhancing student’s engagement through Case method with Guest Speakers (CMGS). Teaching and Learning Conference, 2015. University of West London (UK) 29 - 29 Jun 2015

Ruiz-Alba, J., Soares, A. and Morales, J. 2015. Servitization in the pharmaceutical industry. 3rd International Symposium SRUK/CERU. London (UK) 04 Jul 2015

Ruiz-Alba, J., Soares, A., Banoun, A. and Rodríguez-Molina, M. 2015. Gamification and Entrepreneurial intentions: A Theoretical and Methodological Approach. International Gamification for Business Conference (IGBC15). Aston Business School, Birmingham, UK 21 - 22 Sep 2015

Ruiz-Alba, J., Soares, A. and Rodriguez-Molina, M. 2015. Strategic factors of servitization in the pharmaceutical industry and the impact on performance. International Conference on Business Servitization 2015 (ICBS2015). Universidad Rey Juan Carlos I, Madrid, Spain 19 - 20 Nov 2015

López-Toro, A., Sarria, E., Cruz, M. and Ruiz-Alba, J. 2015. Citizenship services and support in Malaga City Council (Video case study). Málaga, Spain

Ruiz-Alba, J. and Hafeez, K. 2015. Keeping promises: Interview with Professor Christian Grönroos. New Vistas. 1 (1), pp. 38-43.

Ruiz-Alba, J. 2015. Liderazgo basado en el 'management concern' como factor de la orientacion al marketing interno. Proelium. 7 (8), pp. 163-178.

Ruiz-Alba, J., Valespin, M. and González-Porras, J. 2015. Analysis of corporate volunteering in internal market orientation and its effect on job satisfaction. Tourism & Management Studies. 11 (1), pp. 173-181.

Ruiz-Alba, J., Vallespín, M., Martín-Sánchez, V. and Rodriguez-Molina, M. 2015. The moderating role of gender on entrepreneurial intentions: a TPB perspective. Intangible Capital. 11 (1), pp. 92-117. https://doi.org/10.3926/ic.557

Ruiz-Alba, J., Vallespin, M. and Pérez-Aranda, J. 2015. Gestion del conocimiento y orientacion al marketing interno en el desarrollo de ventajas competitivas en el sector hotelero. European Research on Management and Business Economics. 21 (2), pp. 84-92. https://doi.org/10.1016/j.iedee.2014.03.001

Rieple, A., Martin, S., Chang, J., Boniface, B. and Ahmed, A. 2015. Small farmers and sustainability: institutional barriers to investment and innovation in the Malaysian palm oil industry. American Association of Geographers Conference. Chicago, Illinois 21 - 25 Apr 2015 American Association of Geographers.

Chang, J., Chalcraft, D. and Rieple, A. 2015. Practice Based Curriculum for Effective Entrepreneurship Education in HE. Research in Management Learning and Education (RMLE). Lima, Peru 21 - 25 Jun 2015 Eastern Academy of Management.

Trim, P.R.J. and Lee, Yang-im 2015. Issues that managers need to consider when undertaking research relating to the cyber environment. in: Trim, P.R.J. and H.Y. Youm (ed.) Korea-UK Initiatives in Cyber Security Research: Government, University and Industry Collaboration Republic of Korea British Embassy Seoul. pp. 66-79