Management and Marketing

Morah, E.M.I. 2012. Marketing strategies across the product life cycle. International Journal of Business and Management Studies. 1 (1), p. 433–441.

Chen, A.H. and Peng, N. 2012. Taking dogs to tourism activities: examining a pet-related constraints negotiation model. Advances in Consumer Research. 40, p. 1055.

Wang, Y., Harding, R. and Mai, L.W. 2012. Impact of cultural exposure on young Chinese students’ adaptation in a UK business school. Studies in Higher Education. 37 (5), pp. 621-639. https://doi.org/10.1080/03075079.2010.536528

Rizomyliotis, I., Kostopoulos, G. and Konstantoulaki, K. 2012. Antecedents of doctors’ purchase intention for innovative professional services: differences between commercial and educational services. International Journal of Management Cases. 14 (2), pp. 110-117.

Rizomyliotis, I., Konstantoulaki, K., Kostopoulos, G. and Andrianatou, V.M. 2012. The impact of promotion background colour on attitude and behavior. Global Marketing Conference. Seoul, Republic of Korea

Rieple, A. 2012. Craft, factory, profession: institutional logics in research supervision. Academy of Management Best Paper Proceedings. 2012 (sup.1). https://doi.org/10.5465/AMBPP.2012.84

Peng, N., Chen, A.H. and Hung, K.P. 2012. A cluster analysis examination of pet owners’ consumption values and behavior: segmenting owners strategically. Journal of Targeting, Measurement and Analysis for Marketing. 20, pp. 117-132.

Peng, N. and Chen, A. 2012. Taking dogs to tourism activities: examining a pet-related constraints negotiation model. Advances in Consumer Research.

Matthewman, L.J., Nowlan, J. and Patel, Z. 2012. Adding value through coaching in Westminster Business School. 11th Annual Westminster Learning and Teaching Symposium. University of Westminster 5th July 2012

Lee, Yang-im and Trim, P.R.J. 2012. How organizational learning enhances the strategic marketing decision-making process: a collectivist organizational perspective. 2012 Global Marketing Conference, Marketing in Europe and Asia, 2012 EMAC-KSMS Joint Symposium. Seoul, South Korea 19th to 22nd July

Kostopoulos, G., Rizomyliotis, I. and Konstantoulaki, K. 2012. Antecedents of online services’ perceived usefulness: an empirical research. International Journal of Management Cases. 14 (Sp Iss), pp. 73-81. https://doi.org/10.5848/APBJ.2012.00088

Christodoulou, I. and Patel, Z. 2012. Strategic and organisational perspectives. McGraw Hill Education.

Peng, N. and Chen, A.H. 2012. Consumer perspectives of cultural branding: the case of Burberry in Taiwan. Journal of Brand Management. 19 (4), pp. 318-330. https://doi.org/10.1057/bm.2011.42

Hung, K.P., Chen, A.H. and Peng, N. 2012. The constraints for taking pets to leisure activities. Annals of Tourism Research. 39 (1), pp. 487-495. https://doi.org/10.1016/j.annals.2011.09.004

Hlupic, V. 2012. Simulation modelling software approaches to manufacturing problems. Lambert Academic Publishing.

Amar, A.D., Hentrich, C., Bastani, B. and Hlupic, V. 2012. How managers succeed by letting employees lead. Organizational Dynamics. 41 (1), pp. 62-71. https://doi.org/10.1016/j.orgdyn.2011.12.008

Chang, J., Rieple, A. and Martin, S. 2012. Ethnic Chinese smallholders in the Malaysian palm oil industry: factors governing their business choices. British Academy of Management Conference 2012 (BAM2012). Cardiff University, Cardiff 11 - 13 Sep 2012

Chen, A.H., Hung, K.P. and Peng, N. 2011. Planned leisure behaviour and pet attachment. Annals of Tourism Research. 38 (4), pp. 1657-1662. https://doi.org/10.1016/j.annals.2011.04.001

Bourner, T., Greener, S. and Rospigliosi, A. 2011. Graduate employability and the propensity to learn in employment: a new vocationalism. Higher Education Review. 43 (5), pp. 5-30.

Greener, S. and Rospigliosi, A. 2011. Preface. 10th European Conference on e-Learning (ECEL 2011). Brighton, United Kingdom 10 - 11 Nov 2011

Greener, S.L., Bourner, T. and Rospigliosi, A. 2011. Graduate Employment: 333 tips for finding your first job as a graduate. Ventus Publishing.

Cole, S. 2011. Tourism and Water in Bali: a looming Crisis. Contours. 21 (1), pp. 14-25.

Ruiz-Alba, J. and Chinchilla, N. 2011. Case study IESE Business School. "Michel Saint-Laurent". IESE Publishing.

Gotsi, M., Lopez, C. and Andriopoulos, C. 2011. Building country image through corporate image: exploring the factors that influence the image transfer. Journal of Strategic Marketing. 19 (3), pp. 255-272. https://doi.org/10.1080/0965254X.2011.581387

Zampetakis, L.A., Gotsi, M., Andriopoulos, C. and Moustakis, V. 2011. Creativity and entrepreneurial intention in young people: empirical insights from business school students. International Journal of Entrepreneurship and Innovation. 12 (3), pp. 189-199. https://doi.org/10.5367/ijei.2011.0037

Lopez, C., Gotsi, M. and Andriopoulos, C. 2011. Conceptualising the influence of corporate image on country image. European Journal of Marketing. 45 (11/12), pp. 1601-1641. https://doi.org/10.1108/03090561111167315

Trim, P.R.J., Lee, Yang-im, Austin, J. and Aston, S. 2011. Common and shared services in the context of cloud computing. London BCS, The Chartered Institute for IT.

Koo, Y.R., Kim, J.J., Jung, H. and Rieple, A. 2011. Open Innovation and Locally Responsible Design. Include Conference. RCA, London 17 - 19 Apr 2011

Rieple, A. and Chang, J. Forthcoming. Experiential Learning: Assessing Students’ Entrepreneurial Skills in Live Projects. Academy of Management Conference. San Antonio, Texas 12 - 16 Aug 2011

Pitsaki, P. and Rieple, A. 2011. Design Management in Services: A Case Study of the Design Management Competences Used in a Museum Exhibition that Focused on Increasing Social Inclusion. 1st Cambridge Academic Design Management Conference . Cambridge 07 - 08 Sep 2011 Cambridge University Press.

Rieple, A. and Pitsaki, I. 2011. The strategic role of design in cultural products and services. 1st Cambridge Academic Design Management Conference . Cambridge 07 - 08 Sep 2011 Cambridge University Press.

Wu, R.Y. and Zhang, D.Z. 2011. A multi-agent-enabled evolutionary approach to supply chain strategy formulation. 7th International Conference of Digital Enterprise Technology (DET2011). 27-30 September 2011

Trim, P.R.J. and Lee, Yang-im 2011. Organizational learning and service management: a collectivist partnership approach. 2011 MAGScholar Conference. Christchurch, New Zealand May 29-June 01, 2011

Trim, P.R.J. and Lee, Yang-im 2011. How qualitative research can facilitate partnership development in the context of the cyber environment. 2011 MAGScholar Conference. Christchurch, New Zealand May 29-June 01, 2011

Peng, N., Peng, H.E. and Chen, A.H. 2011. Whose bandwagon is it anyway? Empirical findings from Taiwanese (ROC) magistrates. Taiwan Journal of Democracy. 7 (1), pp. 115-137.

Paciolla, R. and Mai, L.W. 2011. The impact of Italianate on consumers’ brand perceptions of luxury brands. in: Bradshaw, A., Hackley, C. and Maclaran, P. (ed.) European Advances in Consumer Research Association for Consumer Research.

Lee, Yang-im and Trim, P.R.J. 2011. Integrated partnership development: Japanese and Korean perspectives. IMP 2011 conference: the impact of globalization on networks and relationship dynamics. Glasgow, University of Strathclyde 30th August to 3rd September

Hung, K.P., Chen, A.H., Peng, N., Hackley, C., Tiwsakul, R.A. and Chou, C.L. 2011. Antecedents of luxury brand purchase intention. Journal of Product & Brand Management. 20 (6), pp. 457-467. https://doi.org/10.1108/10610421111166603

Hung, K.P., Chen, A.H. and Peng, N. 2011. An exploratory analysis of the links between human-pet relationship and consumer behaviour. in: Advances in consumer research - European conference proceedings Association for Consumer Research.

Granados, M., Hlupic, V., Coakes, E. and Mohamed, S. 2011. Social enterprise and social entrepreneurship: a bibliometric analysis from 1991 to 2010. 3rd EMES International Research Conference on Social Enterprise. Roskilde, Denmark 4th-7th July 2011