Management and Marketing

Trim, P.R.J. and Lee, Yang-im 2019. The role of B2B marketers in increasing cyber security awareness and influencing behavioural change. Industrial Marketing Management. 83, pp. 224-238. https://doi.org/10.1016/j.indmarman.2019.04.003

Trim, P.R.J. and Lee, Yang-im 2019. How Business Relational Attributes contribute to marketing strategy development . 35th Annual IMP Conference: Relationships, Interactions and Networks in Competitive Environment. IÉSEG School of Management, Paris 27 - 30 Aug 2019

Trim, P.R.J. and Lee, Yang-im 2019. How organizational learning reinforces interactive communication and sustainable B2B customer centred business relationships . 35th Annual IMP Conference: Relationships, Interactions and Networks in Competitive Environment. IÉSEG School of Management, Paris 27 - 30 Aug 2019

Morales, J. and Ruiz-Alba, J. 2019. The Market Orientation and Customer Orientation Continuum: A Literature Review for Service Marketing. XXXIII AEDEM Annual Meeting. Seville 05 - 07 Jun 2019 AEDEM.

Crisafulli, B., Singh. J. and Quamina, L. 2019. Tackling global challenges through cause-related marketing: How brands should promote their support to social causes. WARC.

Luffarelli, J., Mukesh, M. and Mahmood, A. 2019. Let the Logo Do the Talking: The Influence of Logo Descriptiveness on Brand Equity. Journal of Marketing Research. 56 (5), pp. 862-878. https://doi.org/10.1177/0022243719845000

Benyaminova, A. 2019. CORPORATE SOCIAL RESPONSIBILITY IN THE RUSSIAN ENERGY INDUSTRY. PhD thesis University of Westminster Management and Marketing https://doi.org/10.34737/qq8wz

Benyaminova, A., Mathews, M., Langley, P. and Rieple, A. 2019. The impact of changes in stakeholder salience on CSR activities in Russian energy firms: a contribution to the divergence / convergence debate . Corporate Social Responsibility and Environmental Management. 26 (6), pp. 1222-1234. https://doi.org/10.1002/csr.1743

Lee, Yang-im and Trim, P.R.J. 2019. Refining brand strategy: Insights into how the "informed-poseur" legitimizes purchasing counterfeits. Journal of Brand Management. 26 (5), pp. 595-613. https://doi.org/10.1057/s41262-019-00153-x

Tobón, S, Ruiz-Alba, J. and García-Madariaga, J 2019. Gamification in marketing: reality or fiction? EMAC Conference. Harmburg (Germany) 28 - 31 May 2019

Ruiz-Alba, J., Nazarian, A., Rodríguez-Molina, M.A. and Andreu, L. 2019. Museum visitors’ heterogeneity and experience processing. International Journal of Hospitality Management. 78, pp. 131-141. https://doi.org/10.1016/j.ijhm.2018.12.004

Jory, S.R., Benamraoui, A., Madichie, N.O., Ruiz-Alba, J. and Christodoulou, I. 2019. Are retailers “bagging” the carrier bag levy in England? An exploratory enquiry. Journal of Environmental Management. 233, pp. 845-853. https://doi.org/10.1016/j.jenvman.2018.12.003

Ruiz-Alba, J., Soares, A., Rodríguez-Molina, M. and Banoun, A. 2019. Gamification and Entrepreneurial Intentions. Journal of Small Business and Enterprise Development. 26 (5), pp. 661-683. https://doi.org/10.1108/JSBED-09-2018-0266

Peng, N. and Chen, A.H. 2019. Examining consumers’ luxury hotel stay repurchase intentions-incorporating a luxury hotel brand attachment variable into a luxury consumption value model. International Journal of Contemporary Hospitality Management. 31 (3), pp. 1348-1366. https://doi.org/10.1108/IJCHM-04-2018-0332

Ammara, A., Luffarelli, J. and Mukesh, M. 2019. What’s in a Logo? The Impact of Complex Visual Cues in Equity Crowdfunding . Journal of Business Venturing. 34 (1), pp. 41-62. https://doi.org/10.1016/j.jbusvent.2018.09.006

Poulis, A., Rizomyliotis, I. and Konstantoulaki, K. 2019. Do firms still need to be social? Firm Generated Content in social media. Information Technology and People. 32 (2), pp. 387-404. https://doi.org/10.1108/ITP-03-2018-0134

Morales, J. and Ruiz-Alba, J. 2019. New Perspective on Customer Orientation of Service Employees: A Conceptual Framework. Service Industries Journal. 39 (13-14), pp. 966-982. https://doi.org/10.1080/02642069.2018.1455830

Hill, A., Askanius, A. and Kondo, K. 2019. Live Reality Television: care structures within the production and reception of talent shows. Critical Studies in Television: The International Journal of Television Studies. 14 (1), pp. 7-21. https://doi.org/10.1177/1749602018774458

Ruiz-Alba, J., Soares A, Rodríguez-Molina, M and Frias, D 2019. Servitization strategies from customers’ perspective: the moderating role of co-creation. Journal of Business and Industrial Marketing. 34 (3), pp. 628-642. https://doi.org/10.1108/JBIM-02-2017-0028

Ruiz-Alba, J. 2018. Financial crisis in UK from a business ethics persspective. Video case study. Málaga https://doi.org/https://riuma.uma.es/xmlui/handle/10630/16428

Jamaldeen, F., Hewagamage, P. and Ekanayaka, Y. 2018. Design Guidelines for Creating Mobile Language Learning Applications. International Journal of Interactive Mobile Technologies (iJIM). 12 (3), pp. 52-74.

Rospigliosi, A. 2018. Editorial - Why do I care about interactive learning environments? Interactive Learning Environments. 26 (1), pp. 1-2. https://doi.org/10.1080/10494820.2018.1410761

Dilek Fidler, S. 2018. Social Determinants of International Student Mobility. The Migration Conference 2018. Lisbon, Portugal 26 - 28 Jun 2018

Dilek Fidler, S. 2018. International Student Mobility: Social Determinants of International Student Mobility: PhD students from Turkey in (2016), Turkish Migration 2016 Selected Papers. London: Transnational Press London. . in: Eroglu, D., Cohen, J.H. and Sirkeci, I. (ed.) Turkish Migration 2016 Selected Papers Transnational Press London.

Nazarian, A. 2018. Trust and balanced culture: their effect on leadership style and organisational citizenship behaviour. Academy of World Business, Marketing & Management Development Conference (AWBMMD). Greece, Athens 17 - 20 Jul 2018 AWBMMD.

Elezi, E. and Bamber, C. 2018. Knowledge Management in UK Higher Education Institutions: What Type of Outcomes Do Higher Education Partnerships Attain? STRATEGICA 2018 – Challenging the Status Quo in Management and Economics. Bucharest, Romania 11 - 12 Oct 2018 Faculty of Management (SNSPA).

Elezi, E. and Bamber, C. 2018. What Makes Knowledge Management Activities Work in Higher Education Partnerships? MakeLearn & TIIM International Conference 201. Naples, Italy 16 - 18 May 2018 ToKnowPress.

Elezi, E. and Bamber, C. 2018. Understanding the Role of Knowledge Management in Higher Education Partnerships through Experts. 19th European Conference on Knowledge Management (ECKM 2018). Padua, Italy 06 - 07 Sep 2018

Flanda, W. 2018. The management of continuing professional development in General Further Education Colleges when intentionally aiming to improve Ofsted inspection from an ‘inadequate’ or ‘requires improvement’ grading to ‘good’. Prof Doc Thesis University of Chester Business school

Mekonnen, A. and Larner, L. 2018. ‘Exclusivity dared’, Impact of digital marketing on luxury fashion brands. in: Ozuem, W. and Azemi, Y. (ed.) Digital Marketing Strategies for Fashion and Luxury Brands IGI Global. pp. 165-177

Elezi, E. and Bamber, C. 2018. A Guiding Conceptual Framework for Individualised Knowledge Management Model Building. Management Dynamics in the Knowledge Economy. 6 (3), pp. 343-369. https://doi.org/10.25019/MDKE/6.3.01

Elezi, E. and Bamber, C. 2018. Identifying the Components Required Supporting the Application of Effective Knowledge Management Activities in Higher Education Partnerships. International Journal of Management, Knowledge and Learning. 7 (1), pp. 77-91.

Deara, A., Deara, M., Bamber, C. and Elezi, E. 2018. A comparative analysis of lean implementations in NHS England hospitals. International Journal of Lean Enterprise Research. 2 (3), pp. 218-239. https://doi.org/10.1504/IJLER.2018.093615

Elezi, E. and Bamber, C. 2018. Knowledge management factors affecting educational partnerships within the British HE/FE sector. International Journal of Knowledge Management Studies. 9 (3), pp. 243-259. https://doi.org/10.1504/ijkms.2018.094213

Elezi, E. and Bamber, C. 2018. Empirical Analysis of Knowledge Exchange in Higher Education Partnerships: Using Knowledge Elicitation Methods and Techniques. Management Dynamics in the Knowledge Economy. 6 (4), pp. 609-625. https://doi.org/10.25019/MDKE/6.4.07

Omebere-Iyari, D. 2018. The Effect of Optimal Discounting on Bundle Preference In Gift-giving Context. British Academy of Management Conference 2018 (BAM 2018). UWE Bristol 04 - 06 Sep 2018

Ikramullah, A. 2018. Sportivate: A Case Study of Sports Policy Implementation and Impact on the Sustainability of Community Physical Activity Programmes. The International Journal of Sport and Society. 9 (3), pp. 1-20. https://doi.org/10.18848/2152-7857/cgp/v09i03/1-20

Cole, S. Cole, S. (ed.) 2018. Gender Equality and Tourism: Beyond Empowerment. Wallingford CABI.

Licsandru, T.C. and Cui, C. 2018. Subjective social inclusion: A conceptual critique for socially inclusive marketing. Journal of Business Research. 82, pp. 330-339. https://doi.org/10.1016/j.jbusres.2017.08.036

Cui, C., Mrad, M. and Hogg, M. 2018. Brand addiction: Exploring the concept and its definition through an experiential lens. Journal of Business Research. 87 (February), pp. 118-127. https://doi.org/10.1016/j.jbusres.2018.02.028