Management, Marketing, and Experience Industries

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eWOM and content marketing strategies: maximizing brand engagement among social media users in Spain

Journal article

Carlos Osorio-Andrade, Pericles asher Rospigliosi and Ana Jiménez Zarco 2025. eWOM and content marketing strategies: maximizing brand engagement among social media users in Spain. European Research on Management and Business Economics. 31 (3) 100293. https://doi.org/10.1016/j.iedeen.2025.100293

How Long and How Much: Stress, Adaptation, and NPD Team Performance

Conference paper

Liu, Y., Najafi-Tavani, Zaefarian and Davvetas 2025. How Long and How Much: Stress, Adaptation, and NPD Team Performance. EMAC Spring Conference 2025. Pozuelo, Madrid, Spain 27 - 30 May 2025 European Marketing Academy (EMAC).

Setting the sustainability agenda: The impact of luxury brands' SDG-related tweets on consumer engagement.

Journal article

Perez-Vega, R., Garnelo-Gomez, I., Baxter, K., Histon, W., Mazzoli, I. and Sanchez-Razo, M.A. 2025. Setting the sustainability agenda: The impact of luxury brands' SDG-related tweets on consumer engagement. International Journal of Consumer Studies. 49 (4) e70098. https://doi.org/10.1111/ijcs.70098

The influence of Snapchat characteristics on brand love: the moderating role of consumer engagement

Journal article

Ana Isabel Jiménez-Zarco, Pericles Asher Rospigliosi and Marco Gangitano 2025. The influence of Snapchat characteristics on brand love: the moderating role of consumer engagement. ReMark - Revista Brasileira de Marketing = Brazilian Journal of Marketing (BJMkt). 24 (3) e25404. https://doi.org/10.5585/2025.25404

Artificial Intelligence on social media and Revisit Behavior: Evidence from the Hotel Industry

Journal article

Shabankareh, M., Ranjbaran, A., Lim, W.M., Kalantari, H. and Nazarian, A. 2025. Artificial Intelligence on social media and Revisit Behavior: Evidence from the Hotel Industry. International Journal of Advertising. 44 (8), pp. 1523-1562. https://doi.org/10.1080/02650487.2025.2536361

Emergent and growing entrepreneurial ecosystems: How do institutional logics shape fields of entrepreneurship?

Journal article

Alterskye, A., Cuvero, M., Hernandez-Vivanco, A., Belitski, M. and Bortnovskaya, M. 2025. Emergent and growing entrepreneurial ecosystems: How do institutional logics shape fields of entrepreneurship? International Small Business Journal: Researching Entrepreneurship. 43 (8), pp. 895-925. https://doi.org/10.1177/02662426251351900

Every Little Action Counts in Academia

Book

Christa Sathish and Anne-Wil Harzing 2025. Every Little Action Counts in Academia. Positive Academia.

Creating a Roadmap in Inclusive Teaching: Creating Flexible Learning Environments Through Blended Learning and Universal Design for Learning Principles (UDL) in Higher Education

Conference paper

Espinoza Ramos, G. 2025. Creating a Roadmap in Inclusive Teaching: Creating Flexible Learning Environments Through Blended Learning and Universal Design for Learning Principles (UDL) in Higher Education. 17th International Conference on Education and New Learning Technologies. Palma, Spain 30 Jun - 02 Jul 2025 IATED Digital Library. https://doi.org/10.21125/edulearn.2025.0368

Leveraging networks to enhance sustainability: a rhizomatic approach for designer fashion enterprises

Journal article

Robinson, A. and Langley, P. 2025. Leveraging networks to enhance sustainability: a rhizomatic approach for designer fashion enterprises. Sustainability: Science, Practice and Policy. 21 (1) 2523648. https://doi.org/10.1080/15487733.2025.2523648

Unravelling the Impact of Ideological Diversity on Stock Returns Amidst Uncertainty

Journal article

Egwuonwu, Arthur, Egwuonwu, Ambrose, Lodh, Suman and Nandy, Monomita 2025. Unravelling the Impact of Ideological Diversity on Stock Returns Amidst Uncertainty. Financial Markets, Institutions and Instruments. 34 (5), pp. 199-221. https://doi.org/10.1111/fmii.70000

Strategic Scaling Initiatives and Client Networking Dynamics for Small and Medium Enterprises Growth. A Comprehensive Case Study analysis

Journal article

Christodoulou, I., Utomo Putrano, S., Haj Youssef, M., Similidou, A. and Chovancová, A. 2025. Strategic Scaling Initiatives and Client Networking Dynamics for Small and Medium Enterprises Growth. A Comprehensive Case Study analysis. Journal of Trade Science. 13 (1), pp. 3-22. https://doi.org/10.1108/JTS-03-2024-0012

Rebuilding the middle ground for reconnected societies via diversity and inclusion engaged marketing (DIEM)

Conference item

Vorster, L., Ruiz, V.M., Kipnis, E., Cross, S., Mari, C., Licsandru, T., Lin, J., Johnson, E., Galalae, C., Kearney, S., You, I. and Cui, C. 2025. Rebuilding the middle ground for reconnected societies via diversity and inclusion engaged marketing (DIEM). Transformative Consumer Research 2025 Conference. Washington DC, USA 12 - 15 Jun 2025

Bridging cognitive and technological perspectives for AI-assisted decision-making in policy and business: A conceptual model

Conference paper

Liu, Y. and Cui, C. 2025. Bridging cognitive and technological perspectives for AI-assisted decision-making in policy and business: A conceptual model. 2025 Global Marketing Conference at Hong Kong. Hong Kong 24 - 27 Jul 2025 Global Alliance of Marketing and Management Associations. https://doi.org/10.15444/GMC2025.10.02.03

Academic integrity in the generative AI (GenAI) era: a collective editorial response

Edited issue

Ahmed Tlili, Melissa Bond, Aras Bozkurt, Khalid Arar, Thomas K. F. Chiu and Pericles ‘asher’ Rospigliosi 2025. Academic integrity in the generative AI (GenAI) era: a collective editorial response. Interactive Learning Environments. 33 (3), pp. 1819-1822. https://doi.org/10.1080/10494820.2025.2471198

Analyzing Customer Perceptions of Brands Committed to SDG Implementation

Conference paper

Mai, L.W. and Shabani, Alda 2025. Analyzing Customer Perceptions of Brands Committed to SDG Implementation. 2025 AMS World Marketing Congress. Dijon, France 01 - 04 Jul 2025 Springer Nature. https://doi.org/10.1007/978-3-032-19947-8_13

Current practices of Risk Communication – Brazilian Community in the UK

Conference paper

Kondo, K. 2025. Current practices of Risk Communication – Brazilian Community in the UK. Capucci Polzin, A. (ed.) Society for Social Informatics (SSI) Tohoku Branch Research Conference. Sendai, Japan 08 Mar 2025

The Impact of AI Perceived Transparency on Trust in AI Recommendations in Healthcare applications

Journal article

Shabankareh, M., Khamoushi Sahne, SS., Nazarian, A. and Foroudi, P. 2025. The Impact of AI Perceived Transparency on Trust in AI Recommendations in Healthcare applications. Asia-Pacific Journal of Business Administration. Advanced online publication. https://doi.org/10.1108/APJBA-12-2024-0690

Building Sustainable Global Marketing Channels: Exploring the Role of Inter-Organizational Trust and Performance Metrics in the Age of Industry 4.0

Journal article

Matti Haverila, Jenny Carita Twyford and Nashwa Nader 2025. Building Sustainable Global Marketing Channels: Exploring the Role of Inter-Organizational Trust and Performance Metrics in the Age of Industry 4.0. Sustainability. 17 (8). https://doi.org/10.3390/su17083524

Are module leaders missing out on professional development?

Other

Espinoza Ramos, G. and Spring, L. 2025. Are module leaders missing out on professional development? THE Campus of Times High Education.

Big Data

Book chapter

Rospigliosi, A. 2025. Big Data. in: McCann, L., Bozkurt, Ö., Finn, R., Granter, E., Hunter, C., Kivinen, N., Kumar, A. and Wierman, B. (ed.) Elgar Encyclopedia of Critical Management Studies Chichester Edgar Elgar Publishing.

Encouraging human-AI collaboration in interactive learning environments

Edited issue

Thomas K.F. Chiu and Rospigliosi, A. 2025. Encouraging human-AI collaboration in interactive learning environments. Interactive Learning Environments. 33 (2), pp. 921-924. https://doi.org/0.1080/10494820.2025.2471199https://doi.org/10.1080/10494820.2025.2471199

The brand-consumer metaverse exchange framework. A dynamic understanding of the metaverse experience through self-concept, experience and engagement

Journal article

Sallaku, Karolina, Tarulli, Annunziata, Bussoli, Candida, Christodoulou, Ioannis and Binh, Do 2025. The brand-consumer metaverse exchange framework. A dynamic understanding of the metaverse experience through self-concept, experience and engagement. Journal of Strategic Marketing. 33 (5), pp. 573-605. https://doi.org/10.1080/0965254x.2025.2473374

Constructing Academic Identity through Positive Performativity in Teaching and Research

Conference paper

Sathish, C. and Harzing, A.W. 2025. Constructing Academic Identity through Positive Performativity in Teaching and Research. 85th Annual Meeting of the Academy of Management. Copenhagen 25 - 29 Jul 2025 Academy of Management. https://doi.org/10.5465/AMPROC.2025.11062abstract

Harnessing Community Value Co-Creation: Reactivating an External Operant Actor’s Sense of Self-Improvement

Journal article

Trim, P. and Lee, Y. 2025. Harnessing Community Value Co-Creation: Reactivating an External Operant Actor’s Sense of Self-Improvement. Businesses. 5 (1) 14. https://doi.org/10.3390/businesses5010014

Unlocking Synergies: The Dynamics of Knowledge Creation and Absorption within Higher Education Collaborations

Conference paper

Elezi, E. 2025. Unlocking Synergies: The Dynamics of Knowledge Creation and Absorption within Higher Education Collaborations. Dominici, G. (ed.) IX Business Systems Laboratory International Symposium. University of Insubria, Varese, Italy 23 - 24 Jan 2025

Enterprise-wide risk management in higher education: beyond the paradigm of managing risk by categories

Journal article

Bamber, C. and Elezi, E. 2025. Enterprise-wide risk management in higher education: beyond the paradigm of managing risk by categories. Business Process Management Journal. 31 (6), pp. 2204-2228. https://doi.org/10.1108/BPMJ-05-2024-0409

Internal Market Orientation and Customer Orientation: Effects on Service Employees and Customer Experience

PhD thesis

Simakova, Elizaveta Forthcoming. Internal Market Orientation and Customer Orientation: Effects on Service Employees and Customer Experience. PhD thesis University of Westminster Management and Marketing https://doi.org/10.34737/wyy6y

Harmonizing Hospitality across Cultures: Unveiling the Role of Servant Leadership, and Strategy in Diverse Cultural Contexts

Journal article

Shabankareh, M., Nazarian, A., Foroudi, P. and Kalantari, H. 2025. Harmonizing Hospitality across Cultures: Unveiling the Role of Servant Leadership, and Strategy in Diverse Cultural Contexts. Tourism and Hospitality Research. Advanced online publication. https://doi.org/10.1177/14673584251322289

Cyber Security Management and Strategic Intelligence

Book

Trim, P.R.J. and Lee, Yang-Im 2025. Cyber Security Management and Strategic Intelligence. Routledge.

How entrepreneurs absorb knowledge spillovers during innovative product development: Evidence from UK start-ups

Journal article

Cuvero Calero, M., Granados, M., Pilkington, A., Evans, R.D., Bortnovskaya, M., Wai, W. and Wang, C. 2025. How entrepreneurs absorb knowledge spillovers during innovative product development: Evidence from UK start-ups. R & D Management. 55 (4), pp. 1381-1399. https://doi.org/10.1111/radm.12768

Co-creating Sustained Impact for Diversity and Inclusion Engaged Marketing

Journal article

Cross, S., Galalae, C., Licsandru, T., Martin Ruiz, V., Cui, C., Mari, C., Vorster, L., Yoruk, I. and Johnson, E. 2025. Co-creating Sustained Impact for Diversity and Inclusion Engaged Marketing. European Journal of Marketing. 59 (6), pp. 1458-1468. https://doi.org/10.1108/EJM-04-2024-0326

How Technological Businesses Are Reducing Their Vulnerability During Natural Disasters: Focusing on Resilience and Opportunities

Journal article

Kamalipoor, M, Akbari, M, Hejazi, R and Nazarian, A. 2025. How Technological Businesses Are Reducing Their Vulnerability During Natural Disasters: Focusing on Resilience and Opportunities. Iranian Journal of Management Studies. 18 (2), pp. 385-406. https://doi.org/10.22059/ijms.2025.382537.677037

Anthropocentrism and climate change

Book chapter

Helen Kopnina, Wong, Ryan, Kate Black and Miloš Đurović 2025. Anthropocentrism and climate change. in: Routledge Handbook of Climate Change and Society. 2nd edition Routledge.

How does innovation emerge in open platform ecosystems?

Journal article

Quero, M., Díaz, M. and Ruiz-Alba, J. 2025. How does innovation emerge in open platform ecosystems? Electronic Markets. 35 (8). https://doi.org/10.1007/s12525-024-00749-5

Gender, Human Rights and Water Governance in Indonesia

Book chapter

Stroma Cole, Paula Skye Tallman, Gabriela Salmón-Mulanovich, Binahayati Rusyidi and Yesaya Sandang 2025. Gender, Human Rights and Water Governance in Indonesia. in: Tatiana Acevedo-Guerrero, Lisa Bossenbroek, Irene Leonardelli, Margreet Zwarteveen and Seema Kulkarni (ed.) Routledge Handbook of Gender and Water Governance Routledge.

Psychic Distance and Inter-organizational Relationships: Theoretical Foundations, Methodological Approaches, and Future Research Directions

Journal article

Egwuonwu, A., Oruh, E.S., Egwuonwu, A. and Onyima, J. 2025. Psychic Distance and Inter-organizational Relationships: Theoretical Foundations, Methodological Approaches, and Future Research Directions. Strategy & Leadership. 53 (1), pp. 1-22. https://doi.org/10.1108/sl-08-2024-0079

Generative AI in Higher Education Assessments: Examining the Impact of Risk and Tech-Savviness on Students’ Adoption

Journal article

Oc, Y., Gonsalves, C. and Quamina, L. 2025. Generative AI in Higher Education Assessments: Examining the Impact of Risk and Tech-Savviness on Students’ Adoption. Journal of Marketing Education. 47 (2), pp. 138-155. https://doi.org/10.1177/02734753241302459

Customer view on servitization: the influence of strategic goals and service mix offering on firm performance

Journal article

Ruiz-Alba, Jose L., Soares, Anabela, Rodríguez-Molina, Miguel A. and Gounaris, Spiros 2025. Customer view on servitization: the influence of strategic goals and service mix offering on firm performance. Production Planning & Control. 36 (14), pp. 1879-1900. https://doi.org/10.1080/09537287.2024.2427642

‘The Very Latest, Modom’: The British Commercial Gas Association, the Gas Light and Coke Company and Content Marketing in Interwar Britain

Journal article

Heller, M., Kohil, G. and Kondo, K. 2025. ‘The Very Latest, Modom’: The British Commercial Gas Association, the Gas Light and Coke Company and Content Marketing in Interwar Britain. Business History. 67 (8), pp. 2080-2104. https://doi.org/10.1080/00076791.2024.2401404

Fantasy or reality? Unveiling the power of realistic narratives in tourism social media advertising

Journal article

Ali Selcuk Can, Yuksel Ekinci and Setenay Dilek Fidler 2025. Fantasy or reality? Unveiling the power of realistic narratives in tourism social media advertising. Tourism Management . 106 104998. https://doi.org/10.1016/j.tourman.2024.104998


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